Manufacturer service

3 Ways to Make More Money with Manufacturer’s Service

For manufacturers the smart way of making more money is through service. Indeed, the days of competing on product innovation alone are long gone. When Apple, one of the best product companies on the planet, announced in 2016 that it makes more money from services than...

10 Steps to Building a Product Support Business

Some consumers love product support packages as a way of buying into a closer, ongoing relationship their favourite brands. This is an interesting insight. Especially, when you consider that deeper customer engagement and increased customer loyalty represent the “holy...